Weslodge requested two postcard designs and instagram stories for their weekly features. The photos I chose purposely conveyed motion. I took advantage of this for the instagram stories by animating the images and adding effects. This strategy allowed the ads to maintain their elegance while still elevating them to a new level of engagement.
Weslodge branding is bold, simple, and original. I chose photos that focused on single dishes and paired them with minimal text. I wanted to maintain the branding guidelines and let the food do most of the talking.