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Bento Sushi

Final designs above

 
 

Bento Sushi’s menu boards required a modern refresh to better reflect its position as a high-quality takeout brand. The goal was to streamline the visual identity, improve navigation, and create a premium feel that resonates with customers. The redesign needed to balance brand recognition with a fresh, contemporary aesthetic that enhances the dining experience.

 
 

Design Mockups

 
 

Working with photographer Tracy Cox, we built the desired atmosphere and identity for the entrée photography. Curating the placement of even the smallest green onion.

 
 
 
 

The new menu system introduces a sleek, modular layout that allows for easy updates while maintaining consistency across locations. A refined color palette, bold typography, and high-quality food photography emphasize freshness and elevate visual appeal. The design also simplifies the customer journey, ensuring key menu items and pricing are clear and accessible at a glance.

 
 

Before

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HFNH1.jpg
HFNH3.jpg

After

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